NITV ID
Luxx was honoured to be part of the team at VANDAL chosen to create the new ID for the NITV Rebrand.
Working alongside the NITV creative team, SBS, composer William Barton and First Nations creative agency Gilimbaa, led by Executive Director and proud Wakka Wakka man David Williams, the new Bilma, or clapstick, logo for NITV’s rebrand, represents the beating heartbeat of First Nations culture.
We were extremely privileged to work on such a prestigious project and proud to receive recognition for our contribution.
Awards
SILVER – PROMAX ANZ, Best Ident Design
GOLD – AEAF Awards 2022, Idents



As the clapsticks are struck, the rhythm, represented by Songlines, is carried across the country, connecting and celebrating Indigenous cultures.



CREDITS
NITV
Director of Indigenous Content TV & Online Content, SBS: Tanya Denning-Orman
General Manager, NITV: Peter Noble
Head of Entertainment, Events and Creative, NITV: Adam Manovic
Creative Manager and Lead Creative, NITV: Belinda Larymore
Gilimbaa
Executive Director: David Williams
General Manager: Helga Weiss
Project Manager: Jo Callachor
Art Director: Niqui Branchu
VANDAL
Executive Director, Creative Strategy: Emile Rademeyer
Creative Director: Kurtis Richmond
Creative Producer: Catherine Terracini
3D Lead: Tim Clapham
2D Lead: Brad Chandler
Milkbar
Music Composer and Director, NITV Ident: William Barton
Produced at: Little Street Studio, Fortitude Valley, QLD.
Creative Director: Peter Cramer
Producer: Celine Seifert
DOP: Paul Howard
Producer: Melanie Horkan
Production Assistants: Wen Jinwtonic, Tristen Talvi, Celine Seifert
Sound Designer: Hisham Billal

