10 Sport ID - Luxx
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10 Sport ID


Part of the on-air package we created for the Channel 10 rebrand included an ID for 10 Sport, the Network 10, Premium Sports Channel.
Based on the 10 circle motif, we evoke the energy and excitement of sport using simple geometric shapes, animated and rendered in the 10 brand style.



10 Creative Director: Claudio Amati
10 Head of Design: Karen Liu Song
10 Head of Sport: Matt White
Luxx Producer: Fleur Clapham
3D Artist: Tim Clapham
10 Sport
10 Sport
10 Sport ID